Hi! Welcome to the Personal Website of Rusty Gimaev, Marketing Expert in Brisbane, Australia
Would You Like Your Digital Presence To Take Off?
For 20+ years I have been helping leading Australian & International businesses to:
- Develop Efficient Marketing Strategies
- Generate High Quality Leads
- Drive Sales and Increase Revenue
- Increase Brand Awareness
- Increase Customer Value
- Empower Teams & Achieve Outstanding Results
- Develop Unique & Highly Effective Marketing Materials
Experience
Skills
Integrity
Energy
Years of Marketing Experience
Years of Senior Management Experience
Managed Teams of People
STRATEGY
- Market Research
- Competitive Intelligence
- Marketing & Communication Strategies
- Campaign Planning & Execution
- Reporting
MARKETING & SALES
- Lead Generation
- Sales Enablement
- Marketing Automation
- Coordination with Sales
- Online Sales & eCommerce
TEAM
- Managing Marketing Teams
- Managing Sales Teams
- Recruitment & Training
- Empowering Teams to Achieve
- Outstanding Results
CONTENT
- Content Marketing
- Web, Search Engine Optimisation & Analytics
- Marketing Collateral
- Organic Social
- Video Marketing
ADVERTISING
- Paid Media, PPC & Social
- Email Marketing
- Online Advertising
- Product Presentations
- Affiliate & Loyalty Programs
DEVELOPMENT
- Project Management
- New Products & Services
- Evaluation & Adjustment
- Business Cases & Consumer Insights
- Managing External Agencies & Partners
Head of Marketing
A seasoned Head of Marketing with 20 years of experience driving high-growth strategies for major Australian & international brands. An award-winning innovator in digital marketing, customer acquisition, and team leadership, delivering transformative results. A proactive leader with C-suite experience and excellent technical and people skills, who adds value from day one. An author and conference panelist/speaker.
Dozens of Successful Marketing Projects Brought to Life
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
About Myself
I am an expert in Marketing and Communications, with over 20 years of marketing experience.
With expertise in developing and implementing effective marketing strategies, and building professional relationships at all levels, I am also highly proficient in digital marketing, social media, analytics, web and graphic design.
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
References
20 Years of Marketing Expertise in Under 20 Minutes - Book by Rusty Gimaev
A practical handbook of condensed wisdom for building and marketing your business
If you’re looking for a quick and easy way to absorb the practical knowledge you need to successfully build and market your business, 20 Years of Marketing Experience in Under 20 Minutes is the guide for you. It is a practical handbook of condensed wisdom for building and marketing your business.
Recent articles
Is Investing in Paid Media Worth It?
Is Investing in Paid Media Worth It? In brief – Absolutely! Article by Rusty Gimaev However, managing paid media…
Importance of Google Reviews
Importance of Google Reviews In just one year, we’ve boosted our rating from 4.6 to 4.8! How did we do…
Search Engine Optimisation (SEO) Checklist by Rusty Gimaev
Search Engine Optimisation (SEO) Checklist (download pdf) 18 Keys to Improving Your Organic Google Ranking Article by Rusty Gimaev If…
Australian Universities & Businesses I worked For
Australia’s largest education providers, universities, manufacturers, retail chains and other companies.
Recent Facebook Posts
Would you trust a business more if other reputable people recommended it? Most of us would. Google works in a similar way. When other websites link to your website, those links can act like recommendations. They help Google understand that your site is useful, credible and worth paying attention to. Without backlinks, ranking for competitive keywords can be much harder, even if your content is good. This does not mean chasing spammy links. Quality matters. A link from a relevant business, directory, partner, industry website or local publication is far more valuable than random low-quality links. How many trustworthy websites are currently recommending yours? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #Backlinks #SEO #DigitalMarketing #SmallBusinessMarketing #LeadGeneration #AustralianBusiness #RustyGimaev
Would you write a sign for your shop using words your customers never use? Probably not. Yet many websites do this with their content. If your website does not target the phrases people actually type into Google, it becomes much harder for your ideal customers to find you. Good SEO starts with understanding real search behaviour. What are people looking for? What problems do they need solved? What location terms do they use? Once you know your focus keywords, you can create pages and articles that match those searches. Without keyword research, SEO becomes guesswork. Do you know the most important search terms your business should be targeting? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #SEO #KeywordResearch #ContentMarketing #LeadGeneration #DigitalMarketing #SmallBusiness #RustyGimaev
Would you collect customer contact details and then never speak to those people again? Probably not. Yet many businesses have past customers, old enquiries and interested prospects sitting in a database with no regular communication. Email marketing is still one of the most cost-effective ways to stay in touch because you are communicating with people who already know something about your business. A helpful monthly email, useful tip, offer or update can remind people that you exist and bring enquiries back to life. Unlike paid ads, you are not paying for every single click. Are you using your email list, or is one of your most valuable marketing assets sitting unused? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #EmailMarketing #MarketingStrategy #LeadGeneration #SmallBusinessMarketing #BusinessGrowth #AustralianBusiness #RustyGimaev
