Hi! Welcome to the Personal Website of Rusty Gimaev, Marketing Expert in Brisbane, Australia
Would You Like Your Digital Presence To Take Off?
For 20+ years I have been helping leading Australian & International businesses to:
- Develop Efficient Marketing Strategies
- Generate High Quality Leads
- Drive Sales and Increase Revenue
- Increase Brand Awareness
- Increase Customer Value
- Empower Teams & Achieve Outstanding Results
- Develop Unique & Highly Effective Marketing Materials
Experience
Skills
Integrity
Energy
Years of Marketing Experience
Years of Senior Management Experience
Managed Teams of People
STRATEGY
- Market Research
- Competitive Intelligence
- Marketing & Communication Strategies
- Campaign Planning & Execution
- Reporting
MARKETING & SALES
- Lead Generation
- Sales Enablement
- Marketing Automation
- Coordination with Sales
- Online Sales & eCommerce
TEAM
- Managing Marketing Teams
- Managing Sales Teams
- Recruitment & Training
- Empowering Teams to Achieve
- Outstanding Results
CONTENT
- Content Marketing
- Web, Search Engine Optimisation & Analytics
- Marketing Collateral
- Organic Social
- Video Marketing
ADVERTISING
- Paid Media, PPC & Social
- Email Marketing
- Online Advertising
- Product Presentations
- Affiliate & Loyalty Programs
DEVELOPMENT
- Project Management
- New Products & Services
- Evaluation & Adjustment
- Business Cases & Consumer Insights
- Managing External Agencies & Partners
Head of Marketing
A seasoned Head of Marketing with 20 years of experience driving high-growth strategies for major Australian & international brands. An award-winning innovator in digital marketing, customer acquisition, and team leadership, delivering transformative results. A proactive leader with C-suite experience and excellent technical and people skills, who adds value from day one. An author and conference panelist/speaker.
Dozens of Successful Marketing Projects Brought to Life
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
About Myself
I am an expert in Marketing and Communications, with over 20 years of marketing experience.
With expertise in developing and implementing effective marketing strategies, and building professional relationships at all levels, I am also highly proficient in digital marketing, social media, analytics, web and graphic design.
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
References
20 Years of Marketing Expertise in Under 20 Minutes - Book by Rusty Gimaev
A practical handbook of condensed wisdom for building and marketing your business
If you’re looking for a quick and easy way to absorb the practical knowledge you need to successfully build and market your business, 20 Years of Marketing Experience in Under 20 Minutes is the guide for you. It is a practical handbook of condensed wisdom for building and marketing your business.
Recent articles
Featured in the Calibre & Community magazine
Featured in the latest issue of Calibre & Community magazine, I proudly share our award-winning team's dedication to excellence in…
Google Ads Quality Score and Why It is Very Important
Google Ads Quality Score and Why It is Very Important Improve Your Google Ads Quality Score: Pay 2-3 Times Less…
Is Investing in Paid Media Worth It?
Is Investing in Paid Media Worth It? In brief – Absolutely! Article by Rusty Gimaev However, managing paid media…
Australian Universities & Businesses I worked For
Australia’s largest education providers, universities, manufacturers, retail chains and other companies.
Recent Facebook Posts
Still “doing SEO basics” while Google already shows you wins? We see it every week in Google Search Console: pages are getting impressions in Australia… but the meta title and intro don’t match what users actually typed. Here’s our 5-minute GSC audit to stop guessing: Pick pages with impressions in Australia Note the top query intent Update meta title + intro to match that exact query When the intent and wording line up, clicks usually follow—because you’re finally answering the question searchers came for. Want marketing tips that actually work in Australia? Follow me on social media! #SEO #GoogleSearchConsole #OrganicGrowth #DigitalMarketing #LeadGeneration - More at www.gimaev.com.au — comment or DM anytime.
“Your ads are live… but conversions are dead?” We see this a lot in Australia: the ad promises one thing, and the landing page starts somewhere else. If your top query wording isn’t in the first 100 words, Google and humans lose trust fast. Try this quick fix for immediate PPC gains: Pause any ad groups where the top query wording doesn’t appear in the first 100 words of the landing page. Swap the headline/first paragraph to mirror the search intent (service + suburb + “quote”). Run an A/B test for 7 days and track cost per conversion + conversion rate. Clients often get faster approvals and a better quality score once the message matches. Found this helpful? Share it with someone who is growing their business! #PPC #GoogleAds #LandingPage #LeadGeneration - More at www.gimaev.com.au — comment or DM anytime.
🚦 Top 3 SEO Basics That Keep Your Traffic Flowing: 1️⃣ Keyword Focus: Choose terms your audience types in to find you. 2️⃣ Quality Content: Provide helpful, relevant info that earns trust & clicks. 3️⃣ Backlinks: Get credible sites linking to you – it’s like a vote of confidence. Nail these and watch your site traffic grow consistently. What do you think? Let me know in the comments. #SEO #organictraffic #digitalmarketing #businessgrowth #marketingtips - More at www.gimaev.com.au — comment or DM anytime.
