Hi! Welcome to the Personal Website of Rusty Gimaev, Marketing Expert in Brisbane, Australia
Would You Like Your Digital Presence To Take Off?
For 20+ years I have been helping leading Australian & International businesses to:
- Develop Efficient Marketing Strategies
- Generate High Quality Leads
- Drive Sales and Increase Revenue
- Increase Brand Awareness
- Increase Customer Value
- Empower Teams & Achieve Outstanding Results
- Develop Unique & Highly Effective Marketing Materials
Experience
Skills
Integrity
Energy
Years of Marketing Experience
Years of Senior Management Experience
Managed Teams of People
STRATEGY
- Market Research
- Competitive Intelligence
- Marketing & Communication Strategies
- Campaign Planning & Execution
- Reporting
MARKETING & SALES
- Lead Generation
- Sales Enablement
- Marketing Automation
- Coordination with Sales
- Online Sales & eCommerce
TEAM
- Managing Marketing Teams
- Managing Sales Teams
- Recruitment & Training
- Empowering Teams to Achieve
- Outstanding Results
CONTENT
- Content Marketing
- Web, Search Engine Optimisation & Analytics
- Marketing Collateral
- Organic Social
- Video Marketing
ADVERTISING
- Paid Media, PPC & Social
- Email Marketing
- Online Advertising
- Product Presentations
- Affiliate & Loyalty Programs
DEVELOPMENT
- Project Management
- New Products & Services
- Evaluation & Adjustment
- Business Cases & Consumer Insights
- Managing External Agencies & Partners
Head of Marketing
A seasoned Head of Marketing with 20 years of experience driving high-growth strategies for major Australian & international brands. An award-winning innovator in digital marketing, customer acquisition, and team leadership, delivering transformative results. A proactive leader with C-suite experience and excellent technical and people skills, who adds value from day one. An author and conference panelist/speaker.
Dozens of Successful Marketing Projects Brought to Life
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
About Myself
I am an expert in Marketing and Communications, with over 20 years of marketing experience.
With expertise in developing and implementing effective marketing strategies, and building professional relationships at all levels, I am also highly proficient in digital marketing, social media, analytics, web and graphic design.
Proactive, self-motivated and committed to continuous improvement, I am proud to have brought to life a number of highly effective and successful projects, which had a tremendous positive impact on the growing sales figures and overall performance of the organisations involved.
References
20 Years of Marketing Expertise in Under 20 Minutes - Book by Rusty Gimaev
A practical handbook of condensed wisdom for building and marketing your business
If you’re looking for a quick and easy way to absorb the practical knowledge you need to successfully build and market your business, 20 Years of Marketing Experience in Under 20 Minutes is the guide for you. It is a practical handbook of condensed wisdom for building and marketing your business.
Recent articles
Is Investing in Paid Media Worth It?
Is Investing in Paid Media Worth It? In brief – Absolutely! Article by Rusty Gimaev However, managing paid media…
Importance of Google Reviews
Importance of Google Reviews In just one year, we’ve boosted our rating from 4.6 to 4.8! How did we do…
Search Engine Optimisation (SEO) Checklist by Rusty Gimaev
Search Engine Optimisation (SEO) Checklist (download pdf) 18 Keys to Improving Your Organic Google Ranking Article by Rusty Gimaev If…
Australian Universities & Businesses I worked For
Australia’s largest education providers, universities, manufacturers, retail chains and other companies.
Recent Facebook Posts
Would you keep spending money on marketing without knowing which channel brings your best customers? Probably not. Yet many businesses do exactly that. They may get leads from Google, Facebook, referrals, email, organic search and their website, but they do not track which sources turn into real enquiries or paying customers. Not all leads are equal. One channel may produce cheap enquiries that never convert, while another produces fewer but better-quality customers. Lead source tracking helps you invest more in what works and waste less on what does not. It is like knowing which roads actually bring customers to your front door. Do you know where your best leads really come from? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #LeadTracking #MarketingAnalytics #LeadGeneration #DigitalMarketing #BusinessGrowth #SmallBusiness #RustyGimaev
Would you hide your front door from customers and expect them to keep looking? Probably not. Yet some websites make it surprisingly hard to find a phone number, email address, contact form or booking button. When someone is ready to enquire, friction is dangerous. Every extra click, confusing menu or hidden contact page increases the chance they will give up. Your contact details should be obvious, especially on mobile. A clear call button, simple enquiry form and visible contact page can make a real difference to lead generation. Do not make potential customers work hard to reach you. Can someone find your contact details on your website in under 10 seconds? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #WebsiteDesign #LeadGeneration #ConversionOptimisation #SmallBusinessMarketing #MarketingTips #AustralianBusiness #RustyGimaev
Would you walk into a store if you could not quickly understand what they sell or why you should care? Probably not. Many websites look nice but do not give visitors a clear reason to take action. Your homepage should quickly explain who you help, what problem you solve and what the visitor should do next. If people have to work too hard to understand your offer, they may simply leave. A strong value proposition is like a clear sign above your front door. It helps the right people know they are in the right place. Does your website clearly tell visitors why they should contact you instead of a competitor? Comment "CHECKLIST" below to get a free copy of Rusty Gimaev's Marketing Checklist and discover 23 common mistakes that may be costing your business valuable leads. If you're watching this on Rusty's website, simply follow the link on this page. #ConversionOptimisation #WebsiteCopy #LeadGeneration #SmallBusinessMarketing #DigitalMarketing #BusinessGrowth #RustyGimaev
